Subway: Social Media and Digital Display
These animations were created for Jack Morton Worldwide, complete with a potato chip particle system array and peeling stickers for Zootopia.
Problem:
Stay consistent with Subway Branding, work within tight deadlines, hold viewers interest.
Solution:
Develop animations using 3D elements sparingly, the Fuze potato chips needed to fall from the sky and land like a real chip. The rest of the animation relied on simple effects and solid animation techniques to denote 3D space.